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Dove Men + Care Styling Aids are engineered specifically for men’s hair, giving it a stronger and more resilient style so that it can keep up with men’s active lifestyles, no matter what the day brings. Dove Men + Care Control Gel creates controlled, smooth, wet look styles with a strong hold that lasts throughout the day. This is the perfect product for active men who desire a wet look combined with a strong hold and a smooth, sleek finish, all in an alcohol-free formula. It provides the finishing touch to a great hair care routine so that men can look and feel their best throughout the day. Don’t forget that great hair care starts in the shower! Use the Dove Men + Care Hair care regimen for the best effect. The Control Gel goes well with any of the Dove Men + Care Shampoos and Fortifying 2-in-1 Shampoo + Conditioners, including Fresh & Clean 2-in-1. Use it with the entire line of Dove Men + Care products for the perfect grooming regimen, such as Dove Men + Care Extra Fresh or Clean Comfort Body Wash, Dove Men + Care Dry Spray Antiperspirant, and Dove Men + Care Extra Fresh or Clean Comfort Antiperspirant Stick.